Brain Awareness Week 2015

The Friedman Brain Institute at Mount Sinai is deeply committed to promoting brain health by sharing our expertise with our partners and local community. In celebration of Brain Awareness Week (BAW), the Mentoring in Neuroscience Discovery at Sinai (MiNDS), with support from the Friedman Brain Institute and the Center for Excellence in Youth Education (CEYE) at Mount Sinai, is hosting its 3rd annual Brain Awareness Fair for local students, their parents, and community members.

The Brain Awareness Fair will be held on Thursday, March 19, 2015, from 3-6 PM in the Guggenheim Pavilion at Mount Sinai Hospital. Activities and exhibits will include pipe cleaner neuron models, helmet safety, and a Brain Myths booth featuring some of the Mount Sinai's most prominent neuroscientists. Last year's event was an enormous success, with nearly 60 Mount Sinai volunteers and 300 participants, ranging in age from 3 to 82!

  • Welcome Table – Sign in and pick up your “Passport Around the Brain”, which lists all of the booths and activities. Visit all the tables to receive your Brain Awareness Week door prize.

  • Meet the Experts – challenge faculty members on any topic related to the brain! Faculty volunteers included:

  • Addiction – Learn what addiction is, how scientists study it, and how different drugs change your brain

  • Build-a-Brain – Color your own brain hat and learn about what parts of the brain control different functions

  • Taste Test – Participate in a taste test and learn how much smell influences what we taste

  • Mount Sinai Brain Injury Research Center – Learn about concussions, traumatic brain injury, and how to protect your brain

  • Egg Drop – Learn about what parts of the body that protect your brain by wraping an egg to protect it from cracking in a 3 foot drop from the ground

  • Optical Illusions – See if you are smarter than your brain as you view optical illusions and learn how the brain represents the world around us

  • Challenge your Brain – Test your brain’s ability to learn and perform a memory task when the rules change

  • Dizzy Izzy – Test your balance and learn how the brain senses head movement and direction

  • See Inside the Brain – View MRI images from the human brain

  • Brain Myths – Disprove common brain myths (right vs. left brain, we only use 10% of our brains, etc.)

  • Make a Neuron – Build a brain cell (or neuron) out of pipe cleaners and learn how these cells communicate

  • Comparative Neuroanatomy – See and touch brain specimens from different animals to learn the similarities and differences between the human brain and other species

  • Center for Excellence in Youth Education (CEYE) – The Center for Excellence in Youth Education at the Icahn School of Medicine at Mount Sinai, aims to expose underrepresented minorities and economically disadvantaged youth to careers in science and medicine through hands on curriculum and internships. This is an informational table highlighting science enrichment program opportunities available for students in grades 7 through collegiate level.

Brain Awareness Week is a global campaign to increase public awareness about the brain and brain research, established by The Dana Alliance for Brain Initiatives. This year marks the 20th anniversary of Brain Awareness Week! Institutions and organizations across the New York City are coming together under the umbrella group of BraiNY in a city-wide effort to promote brain awareness.

The Art of the Brain

Also in honor of this year's Brain Awareness Week, The Friedman Brain Institute will display an exhibition of brain-related photographs, "The Art of the Brain", celebrating the beauty of the brain as seen through the eyes of some of the world's leading researchers at Mount Sinai.


Art of the Brain Image

To learn more about "The Art of the Brain" - please contact Veronica Szarejko at the Digital Media Center: 212-659-5962 or

Art of Brain 2015 Exhibition

Art of Brain 2014 Exhibition

Brain Health Achievements

In recognition of National Brain Awareness Week, we want to share our passion and commitment with you by highlighting some of the many things accomplished at The Friedman Brain Institute to make a difference in the fight for brain health.

  • We are the first in the northeast to use the Amyvid brain scan to identify the hallmarks of Alzheimer's disease in a clinical setting. This will produce major changes in how we identify individuals with the disease, measure the effectiveness of treatments, and provide early interventions. To learn more, please visit the Alzheimer's Disease Research Center.

  • Utilizing high-throughput sequencing (HTS), we have identified dozens of new mutations linked to autism. We have established a vast expertise in HTS that is now being used to zero in on new targets for the treatment of Alzheimer's, multiple sclerosis, and Parkinson's, among other conditions. To learn more, please visit the Seaver Autism Center.

  • More than 25 new researchers and clinicians have been brought on since 2012 to improve our strengths and build new collaborations across The Friedman Brain Institute in areas as diverse as stem cells, brain imaging, pediatric headache medicine, cognition, and deep brain stimulation. View Digital Flipbook